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Tuesday, 1 April 2014

Becoming a Fashion Designer

It seems like everyone is jumping on the designer bandwagon these days. And why not? The fashion industry is sexy - fashion shows, parties, celebrities, recognition, and even fame go along with a career in fashion.
Now herein lies the question: do you go to design school or go straight to starting a business? Not all fashion designers go the traditional route to design school, instead drawing on an entrepreneurial spirit, some "designers" turn their head for business into a thriving fashion enterprise.

















Ralph Lauren is an example of a fashion designer who bypassed the sewing machine and headed straight for the marketplace. Which path you take depends on your personal motivation. If you love sewing and pattern making, the traditional route is going to bring the most satisfaction. If you love the fashion world but don't have the patience for needle and thread, a career in the fast-paced and exciting fashion biz is still possible ... read on.
So you want to go out on your own, what's first?
You've always admired fashion designers and their ability to design trendy, unique and wearable fashions season after season, as if by magic. But it's not magic; it's a business. And to succeed in business, nobody is an island (meaning that everyone needs a little help to accomplish his or her dreams). And it's not all glitz and glamour. Being a fashion designer means you have to actually run a business.
Before you print up those business cards, ask yourself if you're prepared to roll up your sleeves and tackle the not-so fun aspects of fashion.
At first, running a fashion business could mean fulfilling orders yourself (i.e., packing boxes until the wee hours of the morning), steaming clothes repeatedly during fashion shows, and bookkeeping. You could spend only a small percentage of your time actually designing; instead you're networking, schmoozing and negotiating with suppliers and vendors.
If you're planning to take the direct-to-consumer path, you'll have to create a website and maintain it (and most likely have to pay someone to handle these tasks), get a merchant account to process credit card transactions and manage charge back cycles. If you're not interested in learning what these things mean, then you may decide to work for a large fashion house to learn the ropes.
But if you have the endurance and enough friends with skills or services you can trade for, you could go out on your own and succeed. Today is the age of entrepreneurship, why shouldn't you get a piece of the pie?
Exciting industries are rife with competition-some that will fade away and others that will give you a run for your money. You have to compete against the big names out there and trendy emerging designers fresh out of the best design schools or veterans of big fashion houses-not to mention all the celebrities popping up with their own labels.
Running your own fashion biz may require you to reach out to suppliers and potential customers all over the world, which means you better be organized. Are you prepared to coordinate the procurement of raw materials like fabric, trim and hardware, so that your manufacturer gets what they need at the right time to deliver a finished product on deadline?
Think of yourself as a business person first and a fashion designer second. If your fashion business fails, you're the one that suffers. Always keep the business aspect in the forefront of your mind. Some people find this prospect exhilarating, while others can't think of anything more horrifying. Still interested in starting your own fashion business?
I'm not a designer, can I still work in the fashion industry?

Does Everyone's Opinion Count? A Ranking of the Fashion Blogs

Over the World Wide Web, there is a continual influx of information over the internet highway, including, most recently, a trend in fashion blogging. Currently, there are hundreds of new fashion blogs being created everyday, and over millions of already created websites. With these massive amounts of people posting their opinions on style, how can you stop wasting your time reading useless fashion blogs? Is there anyway to separate the quality blogs from the irrelevant ones? This review of five top rated fashion blogs gives insight into what standards should be used in deciding which blogs are worth your time.
Fashion blogs are ranked on a 10 point scale in four areas: (1) clarity of thought, (2) timeliness, (3) relevance, and (4) degree of opinion.
Style File blog:
Total Score: 28
Style.com is a primary source and destination for where people receive their fashion news, trends, and photos of seasonal runway shows. In addition, the renown website has a chief blog site, Style File, where writers can post opinions on various aspects of fashion in a more informal setting and approach. Even though there are several writers for Style File, the writing style of this blog site is distinct and individual to Style.com's website.
1.) Clarity of thought: 6.5. It is decent. You are able to read through it, although some postings may be a bit long-winded. Also, some entries may be difficult to understand if you don't have a lot of knowledge of people in the fashion industry, such as Sophia Hesketh and Byrdie Bell.
2.) Timeliness: 8.5. This blog seems to lack consistency. It will have 5-6 entries in one day, and then skip three days entirely without any new posts and then continue on with 5-6 entries. This is probably because people are not working on the weekends. On the upside, it does post slightly more than the average blog, but for a blog that is on a website of considerable size and prominence, you would expect that it would.
3.) Relevance: 7. I don't think this blog really provides any new information that is of importance or is really interesting. It attempts to draw on styles outside of the US, which can be informative, but it doesn't focus enough fashion in the homeland. Focus of articles tends to stray away from American fashion, and stick more with foreign matters. In the past several days, there have been over five postings purely on Moscow fashion alone. This is completely unnecessary. Information can also be quite dry at times.
4.) Degree of Opinion: 6. While it does provide news, writers do not write to form their own opinions really, but just blog to create a place for viewers to post their own insights and opinions. The writers tend to say something that they feel is true, such as the "Prep School Blazer style is very trendy," yet it still opens the discussion for debate, by asking viewers whether they agree or what their thoughts are. This makes the writer's opinions seems inconsistent and weak. The blog would be better if the writers had a stronger point of view in their critique. It is unnecessary to ask the reader whether they agree with them or not, because the reader will post his or her opinions anyway.
Hint Magazine blog:
Hint Magazine is an online fashion magazine, where you can read fashion columns and story features with a wide ranging selection of topics including music, art, dance and, of course, fashion. It has a separate blog to informally discuss various areas of interests that cater to more independent styles and are usually humorous and entertaining to read.
Total Score: 30
1.) Clarity of thought: 8. The blog is clear to read and understand. It is written in a contemporary manner that appeals to a younger audience. There are not copious amounts of text in each entry compared to the Style File blog, and instead they include many photos and videos that go along with the postings. This makes it look less daunting to get through, which is important in today's fast paced world of Twittering.
2.) Timeliness: 6. In an era where bloggers are uploading new entries a dozen times per day, this blog only has, on average, 1-2 posts per day. In order to maintain a blog with readers constantly tuning in, it is imperative that there are multiple entries in a short span for readers to regularly come back to.
3.) Relevance: 7. Where Style File's subject content was entirely about the New York fashion world, this blog seems to veer slightly to the left of that direction. The information posted seems to target a more indie audience by showcasing unheard of designers, writers and artists. I found also that it seems to post a lot on Brazilian artists and designers. I am not sure if there is a correlation between the writers and Brazil for them to do so, but either way, it is a little inconsistent with balancing foreign matters. Some posts are completely irrelevant and hold no interest for me, but for those that enjoy reading about marble urinals in art exhibits and gay porn awards, this is your destination. And if you are one of those readers who enjoy this blog, good luck with letting them know your thoughts, since they have disabled the commenting feature on this blog.
4.) Degree of Opinion: 9. Writers on this blog seem to enjoy writing about what they write about. While news information can be lackluster and tedious at times, this blog tries to send out their messages in a humorous and enjoyable way. While not all of the content on this blog is PG, I did enjoy reading it, even if I wasn't too interested in what they were actually saying.
Fashion Tribes:
Fashion Tribes tends to appeal to the average fashionista who is well versed in various areas of fashion, such as new trends, beauty and accessories. The reader is usually familiar with popular styles and substantial fashion news occurring on in the fashion world. Taking elements from various aspects of fashion, such as advertisements, magazines and events, this website is pretty solid and well rounded.
Total Score: 30
1.) Clarity of thought: 9. The blog is portioned into smaller paragraphs, which makes it really reader friendly. Also, if you find yourself done with the reading, but are still interested in the topic, it allows you to read more after the jump, which gets rid of extra writing clutter, and opens up space for more easy on the eyes photos and videos. A lot of good pictures and examples, which make the posts look lively and not overwhelming to read.
2.) Timeliness: 6. For a website that is well known across the nation as one of the top rated fashion blogs, you would think that there would be much more blog entries, but instead I was disappointed to find that it only updates only 3-4 days per week. Even though there are a good amount of entries per day, the blog does not allow readers to view older posts, since there is no backlog feature. This makes it really disappointing for those that want to continue reading the rest of the blog, but are unable to.
3.) Relevance: 9. I really enjoyed the content on this blog and thought that it had a lot of good, useful information. It draws in various news about upcoming websites in fashion, as well as information about fresh spring beauty regimes and free giveaways, which everyone loves. Considering the wide-range of topics featured on this blog, I think that it is very good for an everyday shopaholic.
4.) Degree of Opinion: 6. There is hardly, if any, critique in any of the entries posted. However, when creating a blog site, you usually write about what you like, so with that in mind, you definitely know what the writers for this blog like to write about, which explains why I gave it a more generous score, since it posts things assuming that you know that these are things that they enjoy or find pleasing, without really having an opinion about them.
Go Fug Yourself:
Combine Hollywood celebrity style with a Perez Hilton sense of humor, and you have the love child of Go Fug Yourself. Known for its uncanny humor, it leaves no celebrity unharmed or unnoticed. This blog is probably one of the most hilarious fashion criticism blogs out there in a sea of fashion blogs on the internet, but then again, I am being completely biased, since these writers' humor is right up my alley. Warning, this blog is not for everyone.
Total Score: 38
1.) Clarity of thought: 9. This blog uses the adverb, "A picture speaks a thousand words" and makes it its central point. Uploading a photo of a celebrity in a ridiculous outfit pretty much speaks for itself, since that is mainly how it shows the reader the ridiculousness of the celebrity's outfit choices. Using the photo as the butt of its jokes, the writers then unapologetically bash the outfit.
2.) Timeliness: 10. Finally! A blog with a little consistency! It updates well over the course of the day. You can expect around 5 entries in a day, expect on weekends, which is understandable.
3.) Relevance: 9. Depending on your sense of humor, this site may or may not be right for you. For those who enjoy reading about bashing celebrities based on their clothing choices, then you have pretty much found gold, but for the fainthearted, you may cringe a bit more when you realize how harsh some of the critiques may be. No worries though, this website is all in good fun! Luckily, for this website, I fall in the former category, and enjoyed this blog thoroughly.
4.) Degree of Opinion: 10. Go Fug Yourself has made a career by casting its opinion on what others are wearing, so if it would be difficult for me to give it anything but a full score rating.
Fashionista
Fashionista is the product of two staff writers from Nylon and Elle Magazine, and joining to give you news in the fashion world faster than most other blogs. With a combo of gossip, rumors, sale tip-offs, internship suggestions, free giveaways, editorial photos and every other relevant news in the fashion world, Fashionista is a comprehensive and delightful read. Perhaps I am just being completely subjective, because this is one of the few blogs that I actually read everyday, alongside Perez Hilton, but Fashionista combines all the New York style straight out of the city's oven.
Total Score: 38.5
1.) Clarity of thought: 10. The blog is written in small paragraphs, making it easier for the reader to get through it, without feeling overwhelmed. If the reader is still interested in a certain blog entry, she can click on a separate link taking them to "read after the jump." It uses a combination of lively photos, videos and own photo-shopped writing, making the blog more personal and distinct to Fashionista. Also, as a helpful measure, if you don't understand some fashion terminology, they have a dictionary specifically just for that!
2.) Timeliness: 10. Fashionista updates several times a day, throughout the day, to give you the most recent and important news. This blog is an archetype to how other fashion blogs should operate.
3.) Relevance: 10. The news featured on this blog involves news occurring in the New York fashion scene. While this may not include everyone, it does deal with high fashion in a very real way, something that can be understood no matter where you are. It also includes subjects from other fashion websites to give you the most relevant information, such as its "Mid-Day Snack" section. This blog also includes various areas of fashion, such as models, beauty, and editorial spreads, so the viewer can be well read in all aspects of fashion.
4.) Degree of Opinion: 8.5. While some blog entries are created just to provide readers non-biased information, other entries are made to showcase models or photo shoots that the writers really like. Either way, you will read this blog learning what is important to the creators of Fashionista. In most news, however, the writers write the entries in a critical way, with a strong point of view. http://newfashion-2014.blogspot.com

Monday, 31 March 2014

The Business of Fashion

When the first human being, in Eden or on earth, covered his body with leaves, or later with an animal skin, the fashion industry was founded at that time. Though we are not familiar with the style and attire of that time until the ancient civilizations preserved few images in the solidity of rocks, through cave paintings and through rock-cut sculptures.
Terra Cotta figurines of the oldest Harappan Age show interesting headdresses that can be compared with any modern hairstyle with a heavy look. The Dancing Girl of Mohenjo Daro with bangles in her arms is not behind any fashion sculpt of any age. While no one can deny the allure and glamour of Cleopatra; a woman with great political skills and a long nose, who crafted many fashion styles from jewelry to outfits of the great Egyptian Empire of Scissors.
But fashion is not only associated to women always! In ancient times of Cleopatra, Scissors always wore clothes that were royal, expensive, stylistic, attractive and special. At the same Egyptian soil, the Pharaohs were never behind. The great Biblical Character of Moses, if taken as an Egyptian Prince, was always a portrayed, in tales and later in movies, in a charismatic outfit.


While in the Western part of the globe, the Greeks and Romans not only marked high standards in Art, Architecture, and Warfare, but their unique and intricate concepts of a perfect and godlike human body, especially of males, supported the appealing army uniforms and court-wears.
The supernatural characters of illustrious Greek, Egyptian and Indian Mythologies did provide extraordinary range of apparel; well preserved in the form of painting and sculpture.
These ancient models are still the greatest sources of inspiration for modern day fashion designers and the origins of the evolved form of cultural trends prevailed through continents from Australia to America and from Asia to Africa.
Cultural influences are stronger when we consider the economic aspect of the fashion industry. Business needs market where it can present fresh ideas and products in every new day. Although in this global age, acculturation is very much on. But even then there are many cultural aspects that can instigate or impede certain trends. A colorful bikini is a great fashion market item in Western or secular and modern cultures, but it is almost a taboo in some rigid and fundamental areas. Contrary to that, a veil is popular in fundamental countries, but has no market in secular or modern world. However, so many fashion articles could get the status of cross-cultural ambition. Especially in ornaments, there is not much difference across the globe with exception of little diversity in shape, material and style. Earrings, bracelets, pendants, bangles and rings are always, and everywhere, in fashion since ages having big market scope in all societies and cultures.
On the individual level, fashion is not just a simple word or an uncomplicated attitude, or even an overwhelming desire. Fashion is a multifarious dogma that can influence an individual in many ways.
"As process it is [fashion] sustained through some complex amalgamation of inspiration, imitation and institutionalization, all of which seem necessary, even though the nature and degree of their fusion is, as we can infer from fashion history, quite variable." (Fred Davis. Fashion, Culture and Identity. P. 123)
Therefore, the multifaceted incorporation of fashion, where force an individual at the same time, it also institutionalize itself on many grounds. This institutionalization is not only at the academic level, but due to its capacity of holding an individual, society, or even the whole world has created a huge market for investors.
This feature has made fashion, throughout past decades, an industry with small to bulk product possibility that can be marketed all around the world. It attracted many business tycoons and groups of companies to invest in fashion industry, or to label some of their products as fashion products. This idea initially covered the clothes brand but soon after, it encompassed every utility of everyday life. From earrings to pendants, from watches to glasses, from shoes to wallets, from perfumes to hairstyles, everything was produced and marketed, exported and imported on such a huge scale that it actually influenced the economy of various countries. Apart from the individual fashion, bathroom accessories, kitchen, bedroom and bathroom décor, landscaping of gardens and lawns, furniture, automobiles, electronics or even language accents, everything got under the broad term of fashion. Products singularly and brands collectively helped and polished lifestyle across the continents. So, inevitably fashion market got vitality.
Despite quality, comfort and durability the exclusivity of a product and its luxurious look are the reasons that produce scope for a product to be marketed. That is the market policy of almost every fashion company revolves around these features.
Simultaneously, the marketing and availability of various products have developed the customers' sense of selection and exposure with a comparative buying power. Fashion is not always brand conscious; it is item based as well. Sometime, the need for a particular item may force us to go beyond the brand-range and select something less popular. This is a challenge all the famous brands have to cope with. Ian Griffiths and Nicola White, in their edited work: The Fashion Business- Theory, Practice, Image, commented on item shopping as:
"Item shopping is still very much part of our lives, but market saturation has taken its toll and replacement purchases of core product continue to decline. Added to this is the changing profile of the customer, who, through constant exposure, is becoming wiser, more astute, more confident in mixing products and consequently, likely to be less brand loyal."
The customer satisfaction is very important in the fashion industry; either it is attained by making customer needful for an upcoming product through advertising, or by providing him what he is striving for. The former caused the creative and design department to experiment with new ideas and shapes while the latter forced the quality controlled production with maintained standards.
Modern day fashion is rapid, short lived, more corporate in its structure, and psychological than ever before. Due to better and quick sources of communication and information, the international or external markets are open for every fashion company to do business, multinational companies can be found with variety of products in all the continents with complex network and appropriate marketing policies according to the socio-cultural requirements of a certain country. Especially, when we talk about the couture and cosmetics, contemporary trends are getting more and more cross-cultural due to viewership of various fashion channels on TV. This is far quicker source than the print media. So, the skills and concepts are also crossing the geographical and ideological boundaries of different parts of the world regardless of ethnic rigidity and conventionalism. That is one reason that fashion is also taken as the reflection of the progress in some developing countries. Fred Divis described clothing as a visual metaphor in his compilation; Fashion, Culture and Identity:
"As visual metaphor the clothing that is dress (one should perhaps distinguish between the two) is capable of communicating many things including something as subtle, for example, as the wearer's reflexive awareness..."
This is what has made fashion companies responsible for customer care at the same time, when they were thinking to be profitable. You can find friendly policies of such companies towards its employees, suppliers and customers. Together with the advertising campaigns, Fashion Weeks with new designs and colors, serve additionally to promote new concepts. These Fashion Weeks not only display an array of new products, but also serve to communicate with the audience visually. Dresses and accessories worn by models doing catwalk, are more lively and enthralling than the mere display on mannequins. Normally with a range of Fall, Spring, Summer and Winter collection, Fashion Weeks boost market demands and promote its associated businesses as well. Fashion Shows now have become cultural events which are happily sponsored by the corporate sector.
At modern day fashion companies, there is an underlying and long standing commitment to ethical trading, based upon the belief, that business can be both profitable and responsible. So, fashion companies believe that building meaningful long term relationships with employees, suppliers and communities is good business practice for them and is what the customers expect popular brands. This is, and always has been, the founding principle of different brands as Corporate-Social responsibility.
Fashion is not only a phenomenon for luxurious life, but this concept deals with humanity as well. True meaning of fashion is to put life at ease and to facilitate humanity with its respective life style. That is why, modern fashion companies are conscious for the fact of supporting special people of society with special needs. This phenomenon is causing fashion to be responsive towards special people.
Therefore, the market and its demands may vary from community to community. For example, the range may get different in a London store in comparison with the variety at a Singapore or China store. No doubt, in the modern world, 'East meets West' but climate, culture, sociology and psychological needs can force fashion designers and companies to provide a vast canvas for the diversity of customers worldwide. But there are few items that are evergreen. Jeans and Bags are such commodities that are always in demand and ask for the latest styles and comfort at the same time.
Modern day fashion is global, human, culture and society friendly. At one end it emphasizes collective psychology and trends of a society, and at the other end, it deals with the individual needs of customer care. Healthy trends, balanced life, and busy lifestyle are, what the modern fashion companies have to consider deeply. It is no more a matter of looking good and attractive, true fashion and accessories join comfort and trend together. Fashion companies are somehow, have become institutes that are shaping behaviors, psychology and healthy and innovative thinking. The concept of being relaxed and making others too, by wearing good looking, comfortable, trendy and eye-catching outfits in 

Indian Fashion Industry

Colourful fashion trends of India
With the end of the 20th century came the end of all hype which has created a more practical and pragmatic environment and has given a more stable picture of the fashion business.
In the 50s, 60s and 70s, the Indian fashion scenario wasn't exactly colorless. It was exciting, stylish and very graceful. There were no designers, models, star or fashion design labels that the country could show off. The value of a garment was judged by its style and fabric and not by who made it.

Fashion Jobs and Fashion Career Advice

Thanks to shows like Project Runway, there are many people whose curiosity has been rose towards the fashion industry, exclusively, fashion design. A career as a fashion designer seems extravagant and rewarding but it takes a whole lot of work. A fashion designer must be well-informed of the latest trends (and sometimes even be ahead of them) and have the creativity to conceptualize new designs. A fashion designer creates sketches, whether by hand or with computer-aided design (CAD) software, of their designs and must be familiar with fabrics and materials in order to create samples that show what the final product would look like. As a fashion designer you can specialize in clothing design, footwear or accessories. Fashion jobs like that of a fashion designer are prolonged with grueling hours of intensive work and lots of traveling if you want to promote your designs. Fashion designers work under pressure to meet deadlines and make an impression on fashion buyers and other potential clients. As a fashion designer you would need not only talent and creativity but also thick skin and dedication.

2. Fashion Merchandising
Fashion jobs in merchandising can be very challenging. A fashion merchandiser must know what consumers really want, how to present it to them, what they want to pay for it and how to lure them to purchase. A fashion merchandiser is not just an expert in fashion but must also have strong business, financial and advertising skills. As a fashion designer you might find yourself creating budgets, tracking profits and losses, tracking inventory, developing marketing strategies and even putting together creative visual displays to draw in consumers. It's a career that entails many different roles but also has many opportunities to grow and advance in.
3. Fashion Buyer
Fashion buyers are among the most crucial people for brands and companies. They must have good communication skills, be aggressive, organized and driven. As a fashion buyer you work hand in hand with designers, merchandisers and other key people to select what pieces to present to consumers and ensure that best-sellers are continually available. Buyers must be mindful of both current and future trends so they can make the right choices of clothing, shoes, accessories, etc. to ensure high profits. Working with suppliers to negotiate prices suggests that a fashion buyer must have good interpersonal skills, be educated in market costs and also in consumer demands. Fashion buyers must be ready to work under pressure, travel and research and analyze in order to make practical decisions on what products to offer their target customer base.
4. Fashion Director
Fashion directors, also known as creative directors or fashion coordinators, are in charge of the image and look of a store, magazine or a fashion house. They are accountable for that first impression given when people look at ad campaigns, shoots and even fashion films. A fashion director must make sure that the models, photographers, location and concepts characterize the store, brand, or magazine in the best and most genuine way. One of the most well known creative directors in the industry is Grace Coddington who, alongside Anna Wintour and other industry professionals, are a part of American Vogue. In the documentary "The September Issue" we are able to see Coddington showing us her best work and the steps she takes to produce the magnificent spreads in Vogue. Now, don't think it will be a snap landing one of these fashion jobs. Be prepared for long hours of work, creative stumps, frequent traveling, crazy deadlines, and being willing to go back to the drawing board time and time again. Remember, as a fashion director you are responsible for the image of a brand; you produce something that the whole world will see. People will base their opinions on what you present to them. As one of the top fashion jobs in the industry, the pressure is on!
Fashion Jobs - The List Goes On
5. Fashion Forecaster
Probably one of the highest ranking careers in the fashion industry, fashion forecasters do just that, forecast the future trends and styles. This is much more sophisticated than forecasting the weather. Not only does a fashion forecaster need to have in depth knowledge of fashion but he or she must also be creative and surely have the skills necessary to research and analyze potential trends, colors, fabrics and patterns. Fashion forecasters seek inspiration in everything from movies, music, even science and technology. Getting a position as a fashion forecaster is one of the most prestigious of all fashion jobs you could aspire to.
6. Fashion Stylist
A fashion stylist has the easy (or is it?) task of making someone look good. A stylist must be familiar with what colors, fabrics and styles work best to flatter someone's shape while also knowing ways to accessorize and finish the perfect outfit. Fashion stylists are responsible for picking the best pieces for photoshoots, events, etc. and putting them together for the final product. A stylist's reputation lies on how good the client looks and, in the case of ad campaigns, whether or not the stylist can communicate the image and vision of a product. Don't be surprised if, as a fashion stylist, you find yourself traveling for motivation or shopping for clothing, or even spending a day (or a few) revamping a client's closet. Finding fashion jobs for stylists can be as uncomplicated as working as a personal shopper or styling photo shoots for websites or local magazines or newspapers.
7. Fashion Photographer
It's not just about knowing just how to take a good picture. Fashion photographers basically have two fields to be good at: fashion and photography. The photography part consists of knowing what angles, lighting, etc. As far as the fashion, photographers really need to be experts in that as well. A fashion photographer should always know what the best trends are, top designers, top fashion events and any other heavy hitter aspects of the industry. Fashion jobs in this field can consist of taking pictures for model portfolios, ad campaigns, and fashion shows. Fashion photographers are responsible for producing a shot that requires excellent technical skills and extensive fashion knowledge. For example, when a fashion photographer goes to shoot at a fashion show he or she must know exactly when to snap the shot of that model wearing the flowing dress. The picture must showcase how the fabric moves and flows instead of displaying a dress that falls limp and drags on the floor. A fashion photographer works hand in hand with stylists, makeup artists and models to ensure that the final product is efficient in sending a visual message.
8. Fashion Editor
Fashion editors supervise the direction of a fashion publication, website and other media. They are in charge for editing a fashion writer's work, making suggestions, and researching the possibilities of future stories. Fashion writers must be aware of trends and classics to assure that coverage is provided for the target audience. A fashion editor works under the pressure of meeting deadlines, supervising writers, discovering features and fresh ideas all while staying current on the industry and scanning the levels of competition. Some of the qualities necessary for one of these fashion jobs are being organized, punctual, able to communicate verbally and have impeccable writing and journalistic skills. Being one of the most competitive fashion jobs in the industry, a fashion editor should be ready to put some hard work in and spend long nights brewing up excellent, creative content.
9. Fashion Writer
Being a fashion writer is not as easy as picking up a pen and paper (or laptop, tablet, etc.) but includes extensive amounts of research. Fashion writers must be current on their knowledge of fashion and creative when drumming up writing ideas. Of course, outstanding writing skills are a must and meeting deadlines are also fundamental in this career. Fashion writers can execute interviews, cover fashion events and supply reviews of products. You have a choice of working as a freelance writer, with television shows, websites, blogs, smaller publications like local magazines and newspapers or with major publications such as Vogue or Elle, among others. This is one of those fashion jobs where you can find many opportunities and can be fairly simple to get started.
10. Fashion PR (Fashion Public Relations)
Creating a good consumer opinion is of the utmost importance for this fashion job. Where advertising and marketing can create a consumer desire to purchase a certain fashion item, public relations handles the image in its relation to the public eye. Public opinion can gauge the success and longevity of a company. Out of all the fashion jobs mentioned, fashion pr is the piece that ties it all together.
Fashion Jobs that Require WORK!
Whatever one of these fashion jobs you determine to make your career, remember that in such a reasonably competitive industry it's important to put in a lot of hard work and to be determined. All employers look for something that make their next hire special and capable of making their publication, line, show, or website shine amongst the rest. What is it that you have to offer that others don't have? How motivated are you? Tell us, which one of these fashion jobs appeal to you the most?
To learn more on this subject, visit Shay Marie's site at Fashion Jobs List  Word count: 1,639.